Digital Marketing Coordinator

Job Reference: 19748 

Why You Will Be Excited About This Role

At Healius, we all have one thing in common – we are passionate about making a difference to the health of Australians. And right now, it’s a pretty exciting time to join us, as we transform into a stronger, more agile organisation with a focus on creating excellent customer and patient experiences, smarter ways of working, and continuing our focus on being a great place to work.

This is an opportunity to work on high‑impact digital campaigns that connect clinicians and patients with trusted diagnostic services across Australia. You’ll play a hands‑on role in bringing campaigns to life across paid media, web, content, analytics and referrer communications, and see the direct impact of your work through measurable engagement and patient and referrer acquisition.

You’ll join a collaborative Marketing & CX team of 12, working closely with and reporting to the Digital Marketing Manager. Based in our Sydney CBD head office in a convenient and modern workspace, you’ll enjoy hybrid flexibility and the opportunity to work across a variety of exciting national campaigns spanning multiple healthcare brands.

About Us 

Healius has an expansive network of over 100 medical laboratories and 2000 patient collection centres operating across metropolitan, regional and remote Australia.

We provide 1 in every 3 pathology services in Australia, extending from exclusively servicing some of Australia’s largest and most complex private and public hospitals, to small Indigenous Australian communities.

This means that you will be working in a business large enough to offer you job stability & security, interstate mobility and the opportunity to fulfil your career ambitions.

What You Will Be Doing

As a Digital Marketing Coordinator, you will plan, execute and optimise digital marketing activity across digital and communication channels to drive measurable engagement and acquisition outcomes.

In this role, you will:

• Execute end‑to‑end multi‑channel digital campaigns across Google, Meta and internal platforms, including coordinating briefs, timelines, assets and launch readiness in collaboration with the Marketing & CX team and external agencies.
• Monitor and optimise paid media performance, conversions and cost efficiencies, recommending improvements that drive stronger ROI.
• Improve UX, SEO, landing pages and conversion pathways by updating campaign content and supporting tactics that generate leads and strengthen patient and referrer activity.
• Produce digital creative assets, including engaging social content, web graphics and campaign visuals, ensuring consistent brand application across multiple healthcare brands.
• Support referrer communications by helping deliver monthly clinical newsletters and digital updates and translating clinical information into clear and accessible messaging.
• Track and report on campaign performance by producing performance reports, extracting insights and identifying trends and opportunities to lift engagement and conversions.

What Type of Person Will Be Successful

To be successful in this role, you’ll be an organised, analytical and creative digital marketer who thinks strategically and isn’t afraid to think big. You’ll bring fresh ideas to campaign planning and execution, collaborate confidently with internal and external stakeholders, and be motivated by delivering digital activity that drives leads, acquisition and strong engagement.

You will ideally bring:

• 2 - 4 years’ experience in digital marketing
• Hands‑on experience executing Google and Meta campaigns
• A strong analytics and optimisation mindset, with the ability to interpret data and translate it into practical recommendations
• Experience creating digital assets using Canva or Adobe Express
• Strong communication skills and confidence working with multiple stakeholders
• Experience in healthcare or professional services would be advantageous but not essential

We believe everyone leads, no matter what role they are in. Our ways of leading are the behaviours that we expect our people to embody and are: Customer Focused, Accountable, Collaborative, Credible & Resourceful.

.

Benefits, Perks and Wellbeing

As part of working for Healius, you will have access to a range of benefits & perks including:

• Benefits platform - Reduce the impact of the cost of living with everyday savings with 500+ of Australia's most-loved brands, (from the weekly grocery shop to premium perks like holidays).
• Fitness Passport – Access top fitness centres & pools across Australia at a subsidised rate.
• Corporate health insurance discounts, banking benefits and novated leasing salary packaging.
• Career growth and development opportunities with access to a comprehensive library of online courses and learning paths via our e-learning platform.
• Confidential health and well-being support through our Employee Assistance Program, available to all employees and their family members.

Our Commitment to Diversity And Inclusion

Healius is an equal opportunity employer committed to creating an inclusive workplace. We seek to recruit from diverse applicants and create teams with skills, perspectives and experiences that complement each other at work. We welcome suitably qualified applicants regardless of age, ethnicity, socio-cultural background, disability, sexual orientation or gender identity.

Healius is a part of the Commonwealth Government's Veteran Employment Committment (VEC) and has been recognised as a Veteran Employment Supporter. Veterans and candidates with Australian Defence Force (ADF) experience are encouraged to apply.

How To Apply

Please click the ‘Apply Now’ button to complete the pre-screening questions and submit your application.

If you would like further details please email careers@healius.com.au.
See more of our jobs at www.healiuscareers.com and follow us on LinkedIn.

Healius is committed to responding to every applicant.